February 12, 2023

The brand story – a slow guide to writing a good one

How to write a good brand story?
A not so fast guide to doing it right.

Read more

February 12, 2023

The human brand

What is a human brand? Why would we need human brands? What difference do they make and how are they different from ‘the old world’ brands? Here are five key characteristics of the human brand to help us find answers to all the what’s and why’s.

Read more

AD_NewWorld_payoff_black

Proud to work with the champions of the new world.

logos_website_white

 © Anna Duszczynska & A.D. new world 2023 

 © Anna Duszczynska & A.D. new world 2022 

 © Anna Duszczynska & A.D. new world 2023